Victorian Comprehensive Cancer Centre

ID LAB was engaged to deliver the wayfinding strategy and signage design for the Victorian Comprehensive Cancer Centre (VCCC) Project. This world class $1 billion purpose-built cancer research, treatment, education and care facility is adjacent to The Royal Women’s Hospital and The Royal Melbourne Hospital in Melbourne.  

ID LAB conducted extensive workshops with user groups to develop an intuitive wayfinding strategy that is flexible and easy to interpret, creating a sense of navigational ease for patients, visitors and staff.  

Strong collaboration with the architects and interior designers enabled ID LAB to develop signage and environmental graphics that integrate with and reflect the unique architectural characteristics of the facility.  Environmental graphics were designed to enable a sense of movement through the facility while creating a sense of calm in the environment. Uplifting, asymmetrical and layered design features were implemented to complement the built design features.  Colour tones were selected to reflect interior palettes, resulting in an integrated and engaging wayfinding system.